Archive for the ‘Facebook in Television Ads’ Category

Honda

On October 18, 2009 I was watching a football game on CBS at 5 pm. I saw an ad for Honda. Instead of listing their website in the ad they listed their Facebook address:

Visit it here: http://www.facebook.com/Honda

I checked the site later that day and noticed that they had 62,861 fans.

By midnight on October 20th, they had 127,947 fans.

As of this posting on December 12th, they have 274,571 fans talking about, primarily, how they love their Hondas!

Clorox

On December 11th, I saw Clorox post their Facebook page on their advertisement at around 10:45 pm on the TNT presentation of ConAir.

At that time they had 17,733 followers. Fifteen hours later their followership has only increased by 30 fans. This will be another interesting one to watch.  Talking about cleaning is hardly as entertaining as talking about your car. But, there is a need for it.

Let’s see what happens!

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